Just Keep Creating

Hey everyone, Christopher Peck with Speak Into Action Communications.

A friend of mine and LinkedIn connection, Matt Bishop--CEO of Open City Labs, commented on a video of mine from a couple of weeks ago which sparked a discussion about the benefits and challenges of following your creative spirit. Matt mentioned wanting to write a blog--"The Curse of Creativity"--which I'm eager to read  when it's ready.

But it got me thinking about this idea: The Curse of Creativity. I've always thought of creativity as being solely good, positive, and productive. But Matt mentioned an interesting point. He says, "My challenge is on which creative idea to prioritize and implement."

Fair concern. With so many creative ideas to choose from, how do we pick and prioritize the idea which best suits the growth and needs of our company?

But in my opinion, The Curse of Creativity is not in choosing the wrong creative idea, but rather spending too much time deliberating, brainstorming, and strategizing the correct creative action to implement. Creativity is only a curse when it renders us inactive. When the decision between creative ventures becomes so paralyzing we do nothing, or when we get so stuck in our heads that we don't move forward with our ideas, that's when creativity is a curse.

I challenge you all to just keep creating. Yes, prioritize those ideas which will most immediately move the dial on your business and professional goals. But don't let the fear of choosing the wrong idea keep you from executing any idea. Because the opposite of creativity, the curse of creativity, is doing nothing.

Thanks for reading. This is Christopher Peck with Speak Into Action Communications. Helping businesses perform better, by training better performers.

Just keep creating.

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